Saga Fredriksson is a currently active football player for Malmö FF as well as working as a pundit at Viaplay Group, Sweden. Mainly covering the Swedish female top division - Damallsvenskan, as well as, Women's Super League, Premier League and The Bundesliga. She also moderate sport events, targeting the football industry with the main focus being networking and the development of Women's football. Saga is a weekly member of the podcast “Femme Plus” covering women's football from both a broad perspective as well as analyzing specific teams and player performances. She holds a Bachelor of Science in Psychology from the University Of Central Florida playing for the UCF Knight between 2014-2017. She is a twofold Swedish Champion and under 19s European Championship winner 2012 and the AAC Defensive Player of the Year 2016. Saga played professionally in Swedish LdB FC Malmö, LB07 and Italian US Sassuolo Calcio in Serie A. Saga is passionate about developing the women's game from different perspectives. As a pundit and a podcaster she aims to promote and highlight strong performances first hand to increase the engagement around the game. As a player for Malmö FF, Saga aims to influence the day to day environment to achieve the highest professional standard and contribute to a learning environment for generations to come. Sagas main interest lies within player development through football analysis as well as broadcasting media, communications, journalism and writing copy.
Sarah Keane, CEO Swim Ireland & President Olympic Federation of Ireland
Chief Executive Officer of Swim Ireland
President of Olympic Federation of Ireland
Member of National Central Bank of Ireland Commission
Member of National Sports Policy of Ireland Leadership Group
Member of World Aquatics Bureau
Member of LEN Bureau
Member of the EU High level Working Group on Gender Equality
Positions Previously Held
Board member of the Federation of Irish Sport (umbrella body for sporting organisations in Ireland).
Member of the Irish Sport Anti-Doping Disciplinary Panel;
Member of Sport Ireland’s ‘Women in Sport’ Steering Committee.
Sarah has international experience in Governance and Gender Equality Issues as well as extensive experience in Corporate Management, Governance and National & International Sports Policy. She is a qualified solicitor and worked at a leading Irish law firm prior to taking up her CEO position with Swim Ireland.
Sarah’s qualifications include:
Dr Sergio Lara-Bercial is a Professor of Sport Coaching at Leeds Beckett University in the UK and the Vice-President for Strategy and Development for the International Council for Coaching Excellence and Sport Coaching Europe.
He has published widely on a variety of sport-related topics including youth sport and coach development. Sergio is also the co-founder of ICOACHKIDS, a global movement helping coaches put kids first in sport by developing free resources for coaches, parents and sport organisations.
Sergio is recognised globally and consults for multiple high-level organisations such as the IOC, Nike, UEFA and FIBA. He is also a former international basketball coach for Great Britain and has coached national league for over 25 years winning 18 National Titles with both male and female teams.